“An e-cigarette ad appeared on an app used for remote learning last week, prompting at least one Colorado lawmaker to weigh potential legislation to prevent it from happening again. Rob Witwer, a former Republican state representative, posted a screengrab Friday from the Quizlet app that his son, who attends a school in the Jefferson County School District, was using, which showed an ad for IQOS — an e-cigarette from Philip Morris whose parent company is tobacco giant, Altria. Witwer wrote, “Why are advertisements for Marlboro e-cigarettes appearing on @quizlet, an app used by kids for remote learning? Quizlet asked Witwer to file an official complaint and blocked the advertiser. Altria said it pulled its ads and was working with its third-party placement firm to figure out how that happened.”
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Vaping ad on remote learning app prompts Colorado lawmaker to consider stricter marketing laws
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