“The most critical change – and it’s a sweeping one – would be a shift toward evidence-based decision making in the tobacco-control space. Too often, policy is driven by political or ideological factors, rather than science. As a result, global approaches to improving cessation effectiveness have stagnated and policymakers have banned tobacco harm-reduction products before seriously considering their benefits. Indeed, a dearth of evidence-based guidance has yielded ad hoc policies that run counter to the goals of the FCTC. Consider, for example, the fact that some governments permit the sale of deadly combustible cigarettes, while banning safer e-cigarettes.”
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Expert urges innovations in tobacco control
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