“Reynolds American (“Reynolds”) announced today that it has submitted two new Premarket Tobacco Product Applications (“PMTAs”) to the U.S. Food and Drug Administration (“FDA”). Reynolds is seeking marketing orders for their Vuse Vibe and Vuse Ciro vapor products, which would allow these products to remain on the market after the FDA’s May 12, 2020 deadline for PMTA applications for Electronic Nicotine Delivery Systems (“ENDS”). The PMTAs include multiple flavor variants for each brand style. The PMTAs for Vuse Vibe and Vuse Ciro are the second and third complete grouped PMTA applications submitted by Reynolds to the FDA for review, following the initial PMTA applications for Vuse Solo submitted in October 2019. While these applications may include relative safety information, it should be noted that the marketing orders sought are not statements of modified risk.”
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Reynolds Submits Second And Third Complete Premarket Tobacco Product Applications