“Philip Morris International is ratcheting up its efforts to become the worldโs largest maker of alternatives to cigarettes and indicated that it has not given up on a potential reunion with sister company Altria Group at some point in the future. Philip Morris is getting ready to launch a new vaping device, IQOS Mesh, early in 2020. Philip Morrisโs merger talks with Altria failed in 2019 amid mounting controversy over the health effects of Juul, the top-selling e-cigarette device Altria has invested in. ๐๐ผ๐๐ต ๐ฐ๐ผ๐บ๐ฝ๐ฎ๐ป๐ถ๐ฒ๐ ๐ฐ๐ผ๐ป๐๐ถ๐ป๐๐ฒ ๐๐ผ ๐๐ผ๐ฟ๐ธ ๐๐ผ๐ด๐ฒ๐๐ต๐ฒ๐ฟ ๐ผ๐ป ๐๐ต๐ฒ ๐๐ค๐ข๐ฆ ๐ฑ๐ฒ๐๐ถ๐ฐ๐ฒ , he said. Altria markets that product in the US and Philip Morris elsewhere. Philip Morris will launch its e-vapour IQOS Mesh product in the next few months and ๐ฐ๐ผ๐๐น๐ฑ ๐ฟ๐ผ๐น๐น ๐ผ๐๐ ๐๐ต๐ฒ ๐๐ฎ๐ฝ๐ถ๐ป๐ด ๐ฝ๐ฒ๐ป ๐ถ๐ป ๐๐ต๐ฒ ๐ฑ๐ฎ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐๐ where it is already selling its IQOS heat sticks”
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Philip Morris aims to snuff out rivals in e-cigarette market
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